Embark on a thrilling day trip from Florence to the heart of Italy's most iconic luxury car and gourmet region, Emilia-Romagna! Do Ferrari, Pagani, Parmigiano Reggiano, or Balsamic Vinegar sound familiar?
IItaly is home to some of the world’s finest motoring attractions, where you can experience the heritage and technical evolution of legendary cars in the country that revolutionized the automotive industry.
Visit the Ferrari and Pagani museums and plants in Modena, and discover the precision and craftsmanship behind some of the world’s most stylish sports cars.
In addition to the cars, dive into the rich food culture of Emilia-Romagna with tastings of local specialties like Parmigiano Reggiano cheese, Lambrusco wine, and traditional Balsamic Vinegar.
The day includes two exclusive luxury car tours, showcasing the best of Italian craftsmanship, paired with a tasting experience of the region’s world-renowned products. A traditional Emilia-Romagna lunch will also be provided to complete the experience.
Discover the art of Italian automotive excellence and gourmet food—this is a journey that will satisfy your need for speed and taste!
What's included?
Food & drinks.
Entry or admission fee.
Visit to the Ferrari Museum and Pagani Museum/Factory. Visit Lambrusco/Balsamic Vinegar Factory.
Light lunch.
Private transportation.
Experienced sommelier and guide with you the entire day
Exclusions
Gratuities
Please note
Not wheelchair accessible
Not stroller accessible
Not suitable for pets
No public transportation nearby
Infant seats unavailable
Minimum drinking age is 18
Children must be accompanied by an adult
If you have any special dietary requirements, please inform us in advance
Cancellation policy
Customers must give at least 5 days notice from the start of the tour to avoid a 100% cancellation charge.
Florence
We will pick you up from your accommodation in Florence at 7:00 AM. Our driver will usually arrive at your address by 6:45 AM. From there, we’ll drive to the first factory, which takes approximately 1 hour and 45 minutes.
Ferrari Museun/Factory. Ferrari, based in Maranello, is an iconic Italian luxury sports car manufacturer. Founded in 1939 by Enzo Ferrari (1898–1988), the company built its first car in 1940, adopted its current name in 1945, and began producing its current line of road cars in 1947. Born from the spirit of competition, Ferrari embodies an unwavering passion and the beauty of human achievement, creating timeless icons that continue to evolve in a constantly changing world.
Enzo Ferrari, formerly a salesman and racing driver for Alfa Romeo, founded Scuderia Ferrari—a racing team—in 1929. Originally created to support gentleman drivers and amateur racers, Scuderia Ferrari became Alfa Romeo’s unofficial representative on the track after Alfa's withdrawal from racing in 1933. With support from Alfa Romeo and his personal connections, Enzo assembled some of the best drivers of the 1930s and won many races before the team’s liquidation in 1937.
Lambrusco/Balsamic Vinegar Factory
The estate, established in 2002 in the rolling hills of Levizzano Rangone, is the result of the owner’s passion, dedication, and family values. Here, you’ll experience the artistry behind Lambrusco wine and traditional balsamic vinegar production.
The company soon began to grow—from the initial five hectares of vineyard-covered land to covering the entire hill: forty-five hectares surrounded by green fields, in one of the most evocative corners of the Modena area. At the heart of the estate, the old stable was transformed into a resort and vinegar factory through patient and innovative restoration.
The Montanari family’s passion for the countryside and agriculture runs deep. Grandfather Renzo and Grandmother Irma passed down the values and traditions of the land and its products to their children and grandchildren.
Pagani Museun/Factory. Horacio Pagani was born in Piecita, Argentina the 10-11-1955.
As a child, Horacio spent time at the workshop of Tito Ispani, a local modeler working on naval and aeronautical projects. He quickly carved out a personal creative space, reading car magazines and sketching ideas inspired by his idols—particularly Juan Manuel Fangio, a national hero in Argentina.
A book called The Selection of The Reader’s Digest introduced Horacio to Leonardo da Vinci, whose fusion of art and science would go on to deeply influence Pagani's philosophy and life’s work.
Before finishing high school, Horacio built his first four-wheeled vehicle by hand. A company in Mar del Plata offered a fiberglass-reinforced plastic body kit to be adapted to another car frame, known locally as a Dune Buggy. Horacio enthusiastically embraced the challenge.
No university offered the combination of art and science he craved—so, inspired by da Vinci, he pursued his education as a self-taught apprentice. His 80-square-meter garage, or “Tajer,” began producing with just one worker: Horacio himself.
In 1979, he built the first Pagani F2. The project took more than a year and over 5,000 hours of work. In 1983, Horacio began working for Lamborghini. By 1991, he left Lamborghini to found his own company, which he continues to lead today.
Florence
Your guide will return you to your original pickup location in Florence. If you need to be dropped off somewhere else, please let us know in advance.
Note: Pick-up starts 15 minute(s) before departure.
Pick up can be arranged from most hotels or appartements in Florence. Some areas in central Florence are not accessible but a pickup can be arranged from somewhere close.
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